66 Core Capabilities
The assessment utilizes a survey instrument comprised of 95 psychometric questions that measures 66 core innovation capabilities as listed below. These capabilities are correlated and mapped to 16 core aspects of the organization. Hover over each capability for a description of what that capability entails.
| DNA Focused Real Need Focus Offer Reinforcement Design for Reuse Common Platform & Standard Creation Evaluation of Competitor's Products Product to Market Product Development Process Systemic Service Innovation Service Improvement Tracking Experiential Customer Insights Understand Customer Decision Making Customer Behavior Insights Market Research Social Science A/B Innovation Testing Automated Experience & Usage AnalysisConsumption Development Channel Develpoment Format Development Linkages for Development Talent Management for Innovation |
Community Approach Customer Co-creation External Rewards IP Protection Pricing System Advantage Visualization Idea Generation Prototyping Project Selection Decision Making R&D Cost Control Speed to Market Ramp-up Risk Assessment Market Regulation Insights Product Life Cycle Management Pilot Testing Efficient Test MethodologyExternal Innovation Engagement Reverse Engineering Technology Watch Innovation Benchmarking Open Innovation |
Goal Orientation General Involvement Clear Vision Innovation Priority Cross Function Collaboration Idea Diffusion Innovation Reward System Relationship Building Opportunistic T-Shaped Evaluative Cross-Learning Innovation Measuring Knowledge Rewarding Value Chain Analysis Core Focus Partner DevelopmentPatent Exchange External Knowledge Sharing Demand Generation Sharing through Telling Setting the Stage |
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