Product Acuity

WE HELP FIRMS DRIVE GROWTH THROUGH INNOVATION

As Innovation Management consultants, we provide the Innovation Oxygen ^TM needed to help firms of all sizes drive growth through:

Creation of compelling value propositions and innovative business models.

Discovery of hidden opportunities in current markets served.

Leveraging the untapped capabilities of current resources.
WE FIX UNDER PERFORMING PRODUCT PROGRAMS

If any of the following is true about your business, we can help.

not achieving the revenue and growth you desire

investments in new offerings not delivering sufficent return on investment

constantly chasing your competitors, products are late to market, over budget, and failing to delight customers?

We help organizations improve their ability to successfully create and deliver the right product, to the right market, at the right time.
WE TRANSFORM RAW IDEAS INTO EXECUTABLE PROGRAMS

Have a new idea you need to get off the ground or have a new market growth opportunity to explore?

We help you define exactly what is needed to succeed, and help you avoid costly mistakes in hiring the wrong skills or selecting the wrong partners.

Our expertise in front end planning can help you quickly transform your raw idea into an executable program, with clear visibility to cost, resource requirements, and potential return.

Service Offerings

Technology & Innovation Best Practices Briefing
Attain awareness of:

Factors that impact innovation capability.

Contemporary innovation best practices.

Emerging disruptive technologies.

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Innovation Capability Assessment
Gain an understanding of:

The current state of your capabilities.

Your innovation strengths and weaknesses.

Prioritized roadmap for driving improvement.

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Value Proposition Design: Training & Advisory Service
Learn how to:

Stand out among competitors.

Optimize customer desirability.

Deliver competitively superior offerings.

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Business Model Innovation: Training & Advisory Service
Acquire knowledge needed to:

Form the foundation of your business plan.

Define how you operate and generate profits.

Capture hidden revenue opportunities.

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New Venture Business Plan Coaching
Access personalized guidance to:

Develop your value proposition.

Define your business model.

Create your business plan.

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Professional Product Manager Education
Improve product managers effectiveness with:

PDMA - NPDP certification education.

Training in specific skill areas.

Coaching from seasoned professionals.

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Business Consulting and Advisory Services
Engage our consulting services to:

Improve ROI from new product initiatives.

Increase fit to market opportunities.

Provide interim leadership for new initiatives.

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Delivered Outcomes

Increased Strategic Alignment

Enhanced Organizational Competence

Improved New Product Results

Transformation of Raw Ideas into Revenue

Interim Leadership for Program Initiation

Areas of Expertise

Disruptive Opportunities
Evaluating industy dynamics and trends.

Identifying underserved needs.

Determining impact of new technologies.

Changing the "rules of the game."
Strategic Planning
Analyzing market conditions and trends.

Evaluate value chains and ecosystems.

Mapping competitive positions.

Determining distinctive competencies.
Cross-functional Leadership
Organizing new inititives.

Fostering customer focused collaboration.

Improving knowledge sharing and transfer.

Developing staff skills and capabilities.
Innovating for Growth
Optimizing Value Propositions

Creating new product or service offerings.

Planning and creating new lines of business.

Establishing new business models.
New Product Governance
Stage/Gate governance process.

Stakeholder engagment and alignment.

Aligning development with strategic goals.

Accelerating time to market
Portfolio Management
Optimizing mix of market offerings.

Sustaining growth & competitive advantage.

Improving ROI in new products/services.

Prioritizing resource allocation.
Technology Advice
Technology assessments and evaluation.

Vendor / strategic partner selection.

Negotiation of agreements.

Intellectual property protection and patents.
Subscription Services (SaaS)
Product architecture and feature tiers.

Service operation & release strategy.

Subscription pricing and monetization.

Customer support and retention.
Open Source Software
Component evaluation and selection.

Integration and configuration.

Community ecosystems.

Open innovation dynamics.
Product Management
Mastery of product-market space.

Determination of product requirements.

Socializing knowledge/aligning perspectives.

Coordination of cross-functinal activities.
Concept Generation
Identify and size opportunities.

Brainstorming new concepts.

Analyzing attractiveness of alternatives.

Selecting best fit opportunity.
Value Proposition Design
Customer / Market needs analysis.

Product feature selection.

Assuring product fit to market, and business.

Creation of competitive differentiators.
Business Model Innovation
Business model/value prop. alignment.

Determination of infrastructure needs.

Marketing and distribution channels.

Evaluation of alternative revenue streams.
Business Plans
Creating complete business plan(s).

Determining product requirements.

Identifying required operational resources.

Proformas: cost, price, margin, forecasts.
Product Roadmaps
Planning continuous product improvement.

Mapping incremental market expansion.

Tracking evolution of market needs.

Evaluating emerging technology impact.
Commercialization
Market introduction and launch planning.

Developing channel plans and programs.

Determining pricing structure and strategies.

Developing sales and marketing collateral.
Project Management
Defining the project charter.

Controlling scope, cost, and schedule.

Managing stakeholder expectations.

Identifying and mitigating risks.